Three Questions to Ask When Evaluating New Marketing Technology


There’s no perfect martech stack – just the right suite that works for your needs. Three questions to consider before making a new investment.

Antenna Presents: Scott Belsky, Keynote Speaker, MIMA Summit 2018


We could not be more exited to partner up with MIMA and sponsor Scott Belsky for his mid-day keynote address at this year’s MIMA Summit on October 29. His passion for marketing, new work models, and supporting independents matches our mission perfectly.

Marketo Power Users Share What They Learned from the Marketo Marketing Nation Summit


Whether you’re a professional email marketer or just want to know what the hottest trends are in marketing and customer engagement, you have to look no further than the annual Marketo Summit for the expert advice and insider perspective.

4 Marketing Trends on the Rise – According to Gartner Digital Marketing Conference


Our team’s takeaways from Gartner 2018 with the insights you need to stay ahead of the game.

Four Tips to Make Your Digital Marketing Strategy A Reality


We talked with digital marketing strategist Renée Gellatly about the mistakes companies make, and what it takes to have a robust – and integrated – digital marketing strategy.

Three Tips to Win at Automated Email Marketing


Your email list may be your biggest asset. Three industry insiders share their tops on how to make the most of your email marketing. 

The Future of Marketing is Digital – and Very Human


From chatbots to Big Data, what role will humans play? A very vital one, according to digital strategy expert Paul Sanders.

Marketing Leader Series: John T. Meyer on What's Next in Marketing


Where marketing is going and what makes for great culture with John T. Meyer, the founder of Lemonly and Fabric.

Top Three Things St. Paul Saints Do to Focus on Customer and Brand


We talked with Eddie Coblentz, Director of Community Partnerships and Fan Services for the St. Paul Saints baseball team about what he’s learned about building loyalty, enthusiasm, and a brand that truly puts its fans first.

Marketo User Group: Content Strategy and Email Segmentation


How to find, nurture, and reach your best audience - Marketo experts share their actionable insights at the Marketo User Group meeting.

Top Takeaways from Digital Summit


Erin Hoolihan Korman and Melina Rossbach, from the Antenna Client and Talent teams respectively, were at Digital Summit and brought back everything you need to know.

What's on the Minds of Minnesota Marketers? MIMA's Trend Report


After several hundred survey responses and one-on-one interviews, MIMA complied their Marketing Report. Read about how Minnesota's marketers are making sense of the tangled web of marketing tools, trends, and technology. 

What’s Happening in Retail Marketing: Digital Is Everything


Digital marketing strategies from retail - what you can learn from these trends.

Trends We’re Watching: Advocate Marketing


Everyone’s talking about advocate marketing, but what does it really mean? We asked the advocate marketing experts at Influitive for a quick lesson.

What the Antenna Team Learned at the Marketo Marketing Nation Summit


What can three experienced marketers learn when they get together with 6,500 colleagues? A lot.

5 Big Ideas That Will Drive the Future of Marketing Tech


How will globalization, the Internet of Things and manufacturing changes drive innovation in the future of marketing? Antenna consultant Jennifer Kemp shares the ideas she brought back from the Digital Experience Summit.

Tips on Building Your Network


Networking tips: Identify the value you bring and confidently share that with others.

Antenna's Summer Consultant Meeting: Marketing Automation and Analytics


Get tips from two Antenna experts on maximizing how you use marketing analytics and automation.

ABM and Marketing Stacks: Marketo Marketing Nation Summit Highlights


We sent our marketing automation specialists to Marketo’s big event. Here’s what they learned.

Evolve and Connect: Lessons from the 99U Conference


Inspiration is nothing without actionable ideas. Fortunately, both were in high supply at the 99U Conference in New York City.

What We Learned at Marketo’s Marketing Nation Summit


Recently we headed to San Francisco for Marketo’s Marketing Nation Summit. In three days, we learned a lot from other marketers and from a few unexpected sources.