The Simple Guide to Improving Your Email Automation

Your email list may be your biggest asset. Three industry insiders share their tops on how to make the most of your email marketing.

Five Rules for Content

Five simple rules to make sure that your content marketing is not only keeping up with the times, but taking your company forward.

3 Brand Strategies to Get From Ikea

Three things Ikea is doing right, and how you can take it home and put it together for yourself.

Three Questions to Ask When Evaluating New Marketing Technology

There’s no perfect martech stack – just the right suite that works for your needs. Three questions to consider before making a new investment.

Antenna Presents: Scott Belsky, Keynote Speaker, MIMA Summit 2018

We could not be more exited to partner up with MIMA and sponsor Scott Belsky for his mid-day keynote address at this year’s MIMA Summit on October 29. His passion for marketing, new work models, and supporting independents matches our mission perfectly.

Marketo Power Users Share What They Learned from the Marketo Marketing Nation Summit

Whether you’re a professional email marketer or just want to know what the hottest trends are in marketing and customer engagement, you have to look no further than the annual Marketo Summit for the expert advice and insider perspective.

4 Marketing Trends on the Rise – According to Gartner Digital Marketing Conference

Our team’s takeaways from Gartner 2018 with the insights you need to stay ahead of the game.

Four Tips to Make Your Digital Marketing Strategy A Reality

We talked with digital marketing strategist Renée Gellatly about the mistakes companies make, and what it takes to have a robust – and integrated – digital marketing strategy.

The Future of Marketing is Digital – and Very Human

From chatbots to Big Data, what role will humans play? A very vital one, according to digital strategy expert Paul Sanders.

Marketing Leader Series: John T. Meyer on What's Next in Marketing

Where marketing is going and what makes for great culture with John T. Meyer, the founder of Lemonly and Fabric.

Top Three Things St. Paul Saints Do to Focus on Customer and Brand

We talked with Eddie Coblentz, Director of Community Partnerships and Fan Services for the St. Paul Saints baseball team about what he’s learned about building loyalty, enthusiasm, and a brand that truly puts its fans first.

Marketo User Group: Content Strategy and Email Segmentation

How to find, nurture, and reach your best audience - Marketo experts share their actionable insights at the Marketo User Group meeting.

Top Takeaways from Digital Summit

Erin Hoolihan Korman and Melina Rossbach, from the Antenna Client and Talent teams respectively, were at Digital Summit and brought back everything you need to know.

What's on the Minds of Minnesota Marketers? MIMA's Trend Report

After several hundred survey responses and one-on-one interviews, MIMA complied their Marketing Report. Read about how Minnesota's marketers are making sense of the tangled web of marketing tools, trends, and technology. 

What’s Happening in Retail Marketing: Digital Is Everything

Digital marketing strategies from retail - what you can learn from these trends.

Trends We’re Watching: Advocate Marketing

Everyone’s talking about advocate marketing, but what does it really mean? We asked the advocate marketing experts at Influitive for a quick lesson.

What the Antenna Team Learned at the Marketo Marketing Nation Summit

What can three experienced marketers learn when they get together with 6,500 colleagues? A lot.

5 Big Ideas That Will Drive the Future of Marketing Tech

How will globalization, the Internet of Things and manufacturing changes drive innovation in the future of marketing? Antenna consultant Jennifer Kemp shares the ideas she brought back from the Digital Experience Summit.

Tips on Building Your Network

Networking tips: Identify the value you bring and confidently share that with others.

Antenna's Summer Consultant Meeting: Marketing Automation and Analytics

Get tips from two Antenna experts on maximizing how you use marketing analytics and automation.

ABM and Marketing Stacks: Marketo Marketing Nation Summit Highlights

We sent our marketing automation specialists to Marketo’s big event. Here’s what they learned.

Evolve and Connect: Lessons from the 99U Conference

Inspiration is nothing without actionable ideas. Fortunately, both were in high supply at the 99U Conference in New York City.

What We Learned at Marketo’s Marketing Nation Summit

Recently we headed to San Francisco for Marketo’s Marketing Nation Summit. In three days, we learned a lot from other marketers and from a few unexpected sources.